{"id":1090,"date":"2021-01-04T10:56:12","date_gmt":"2021-01-04T10:56:12","guid":{"rendered":"https:\/\/zeus.vision\/?p=1090"},"modified":"2023-08-07T12:15:44","modified_gmt":"2023-08-07T12:15:44","slug":"take-advantage-of-the-potential-of-your-data","status":"publish","type":"post","link":"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/","title":{"rendered":"Take advantage of the potential of your data"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contenidos<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #ffffff;color:#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #ffffff;color:#ffffff\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Make_the_most_of_your_data_the_formula\" >Make the most of your data: the formula<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#How_can_this_be_done\" >How can this be done?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#The_formula_of_success_KPIs\" >The formula of success: KPIs<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#The_result\" >The result?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Why_should_we_use_a_Business_Intelligence_to_visualize_data\" >Why should we use a Business Intelligence to visualize data?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Differences_between_a_BI_and_an_Excel_visualization\" >Differences between a BI and an Excel visualization<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Microsoft_Power_BI\" >Microsoft Power BI<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Tableau\" >Tableau<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Qlik_Sense\" >Qlik Sense<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Data_Studio\" >Data Studio<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Advantages_of_using_a_Data_Warehouse\" >Advantages of using a Data Warehouse<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#Without_Data_Warehouse\" >Without Data Warehouse<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/#With_Data_Warehouse\" >With Data Warehouse<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Make_the_most_of_your_data_the_formula\"><\/span>Make the most of your data: the formula<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Making decisions based on the <strong>correct data<\/strong> is the distinctive element of successful companies. <\/p>\n\n\n\n<p>This is why, although our data being located, organised and properly stored is the first step, it is not enough. <\/p>\n\n\n\n<p>If we really want this data to be useful we need to find the best way to detect, read and manage it so that analysinig them is easier and more efficient. <\/p>\n\n\n\n<p>If all this data is already ours, why do not we use it to improve our business numbers? So, once all the information is well organised, the next step is to show it in a visual and friendly way. This is how we will get: <\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>To improve our reactivity and to streamline the decision-making, because all the data is available. <\/li><li>To have an all-encompassing vision of the status of your business, so you can control and see what is going on at a glance. <\/li><\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_can_this_be_done\"><\/span>How can this be done?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>An accurate determination of KPIs. The Business Intelligence (BI) that fits better with our needs. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_formula_of_success_KPIs\"><\/span>The formula of success: KPIs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A proper definition of KPIs allows you to keep track of the most important indicators for your business. <strong>A correct visualization of these KPIs <\/strong>allows you to reduce the time we spend in analysing data and optimizing the company resources. Together, they are <strong>the formula of success<\/strong>. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_result\"><\/span>The result?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Reaction capacity is improved and decision-making is streamlined. Thanks to this combination we can:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Observe negative and positive trends, so we can detect opportunities and deal with possible problems in advance.<\/li><li>Cross data from different indicators, even from different departments, to be more precise when modifying strategies.<\/li><\/ul>\n\n\n\n<p>The first step will be to <strong>define the KPIs that will give us valuable inputs<\/strong>. Every company is different, so will be the KPIs that they need. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Therefore, it is important to have the advice of business and data analysis experts who have experience in different sectors, departments and types of business. they will help you to find the correct indicators to achieve your goals. <\/p><\/blockquote>\n\n\n\n<p>The next step will be to find <strong>the most suitable way to visualize the data<\/strong>, so any person of your team, whatever their training or experience is, could understand and use them. Here is where the BI tools come into the game.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_should_we_use_a_Business_Intelligence_to_visualize_data\"><\/span>Why should we use a Business Intelligence to visualize data?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>There are several tools that allow us to visualize data, but if we are looking for one to analyse it too&#8230; <strong>The best election are the BIs<\/strong>.<\/p>\n\n\n\n<p>They are SaaS <strong>focused on understanding and delving into data <\/strong>when you do not have technical knowledge, in a safer way than other tools such as Excel, which has more limitations if we need to turn data into insights. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Differences_between_a_BI_and_an_Excel_visualization\"><\/span>Differences between a BI and an Excel visualization<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-table is-style-regular\"><table class=\"has-fixed-layout\"><thead><tr><th>BI<\/th><th>Excel<\/th><\/tr><\/thead><tbody><tr><td><strong>Visual and intelligent<\/strong>, when you have all the information in one place, it is easier to interpret the data.<\/td><td><strong>Dispersed <\/strong>in several documents, books, spreadsheets, etc. It takes a long time to make charts and visual elements in Excel<\/td><\/tr><tr><td><strong>Scalable<\/strong>, available from any device, anytime.<\/td><td><strong>Rigid<\/strong>, accessibility from mobile is practically non-existent.<\/td><\/tr><tr><td><strong>Fast<\/strong>, because they can be updated in real time.<\/td><td><strong>Static<\/strong>, it is necessary to update it by hand, and it takes time.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>The key now is to choose the BI that suits your needs better. <\/p><\/blockquote>\n\n\n\n<p>Here you have some of the most used:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Microsoft_Power_BI\"><\/span>Microsoft Power BI<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>It offers interactive dashboards and augmented analytics. It is available in cloud and on-premise.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tableau\"><\/span>Tableau<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>It is one of the most long standing and intuitive. It is focused on enterprises who manage a big amount of data and that need more complex graphics.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Qlik_Sense\"><\/span>Qlik Sense<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>It stands out because of its scalability to build strong solutions and for its use of augmented analytics.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Data_Studio\"><\/span>Data Studio<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Google&#8217;s BI and the most basic of all, it is perfect for entreprises that work with Google sources and don&#8217;t need to handle a large volume of data.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Advantages_of_using_a_Data_Warehouse\"><\/span>Advantages of using a Data Warehouse<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Something important when approaching a BI project is to choose if all the data we extract from the company\u2019s sources is going to be stored in a database to display them in a BI software. Or, if we directly transform and treat the data on the BI without going through an intermediate database such as a Data Warehouse.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>A Data Warehouse allows the storage of data, thus avoiding to consult the source software frequently, reducing the impact on the source and making easy the application of rules, formulas and treatments to the data.&nbsp;<\/strong><\/p><\/blockquote>\n\n\n\n<p>A Data Warehouse gives us a key advatage over BI, and it is independence and control of your data. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Without_Data_Warehouse\"><\/span>Without Data Warehouse<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>When you connect your information sources directly with a BI, it is in charge of detecting, organising and cleaning the data so that they can later be visualized. This creates a dependency that ensures that, in case your needs change and you have to change the BI tool, the transfer process will be more complex. The key rules of your business are in an \u201cexternal\u201d software.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"With_Data_Warehouse\"><\/span>With Data Warehouse<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>You have control of your data, because this database has the information already cleaned and organised. When you connect the BI with your Data Warehouse, it just picks up the data and makes it visual. You only depend on your own storage system.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to make the most of your data to make the best business decisions<\/p>\n","protected":false},"author":1,"featured_media":1210,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[63],"tags":[],"theme":[62],"class_list":["post-1090","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-talk-en","theme-dashboards"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Take advantage of the potential of your data - Smart Visual Data<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeus.vision\/en\/data-talk-en\/take-advantage-of-the-potential-of-your-data\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Take advantage of the potential of your data - 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