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Business Case logo Ferros La Pobla
Business case
The problem
For more than four decades, Ferros La Pobla has been a leader in the production of rebar and distribution of construction accessories. However, as in any company, challenges arose in the management of data and analysis, which hindered agile and efficient decision-making.
The solution
A double dashboard in desktop format. A first panel focused on the visualisation of general financial information: sales, liabilities, assets, EBITDA, deviations vs. budget, margins, etc.; and a second panel focused on sales with the follow-up of offers, sales by family, sales by commercial, achievement of objectives, financial risk status by client.

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